Daesang Chungjungwon introduces ‘strategic new product’ simple soups
⚡ Quick Summary
Daesang Chungjungwon's food brand, Homings, announced on the 14th that it will further expand its product line by introducing four new types of quick-frozen soups that maximize cooking convenience to the market.
Daesang Chungjungwon's food brand, Homings, announced on the 14th that it will further expand its product line by introducing four new types of quick-frozen soups that maximize cooking convenience to the market. Since its debut in the market last summer, it has been evaluated as having innovatively reduced household meal preparation requirements by focusing on the form of cooking preparation in which ingredients are prepared in advance. Daesang Chungjungwon plans to simultaneously target consumers who look for warm soup even in hot weather and those who prefer menus that depend on eating out due to the difficult cooking process, by taking advantage of the frozen standard for easy storage and excellent taste. There are a total of four types of items added this time, including tripe casserole, assorted sundae soup, shepherd's purse soybean paste stew, and squid radish soup. All raw ingredients with no unpleasant odor and vegetables such as green onions and radishes are mixed with concentrated liquid seasoning. Instead of the existing method of freezing the entire soup, the volume was reduced by enclosing a highly concentrated sauce separately, and by applying raw material processing techniques, it was designed to maintain the chewy taste of vegetables and meat as if they were freshly cooked even after boiling. Looking at the detailed composition,
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