Google’s AI subscriptions get a new $100 tier, a price cut, and new features across all plans
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Google has announced an overhaul of its AI subscriptions at I/O 2026, adding a new $100/month AI Ultra tier and cutting the price of its top plan from $250 to $200.
Google has announced an overhaul of its AI subscriptions at I/O 2026, adding a new $100/month AI Ultra tier and cutting the price of its top plan from $250 to $200. The update brings fresh models, a smarter Gmail inbox, YouTube Premium perks, and more across all paid plans.
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