FIFA countered: How this brand uses a ban for marketing
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Levi’s Stadium is actually the home of the San Francisco 49ers. Because the jeans brand is not a FIFA partner, the stadium for the 2026 World Cup will have a different name.
Levi’s Stadium is actually the home of the San Francisco 49ers. Because the jeans brand is not a FIFA partner, the stadium for the 2026 World Cup will have a different name. The company took advantage of the situation for a clever marketing campaign.
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